Headlong Dance Theater Presents: Avalanche

Media relations campaign for Avalanche, on stage at Danspace in New York City, June 6-8, 2013

Philadelphia-based Headlong Dance Theater brings a new performance work to New York City that considers middle age, the performer’s body over a lifetime of performing, and the idea of an ordinary life. Avalanche will be performed June 6-8, 2013, 8 p.m., at Danspace Project, St. Mark’s Church-in-the-Bowery. (Tickets are $18 and available at 212-674-8112 or danspaceproject.org.) “If you keep performing,” the work posits, “you find something new — something bigger and wilder, and more ordinary. You find your actual body.”

Canary Promotion provided planning and media relations services for Avalanche, cultivating press coverage and acting as the main press liaison for the three-evening performance series in New York City. Canary’s regional media relations campaign garnered a long-form interview on CultureBot.com; previews in multiple Manhattan-area cultural outlets; and a review in The New York Times

Read the full press release by clicking here.

Downloads

Courtesy of Headlong Dance TheaterAvalanche, June 6-8 at Danspace in New York City
Courtesy of Headlong Dance Theater
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Courtesy of Headlong Dance TheaterAvalanche, June 6-8 at Danspace in New York City
Courtesy of Headlong Dance Theater
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Courtesy of Headlong Dance TheaterAvalanche, June 6-8 at Danspace in New York City
Courtesy of Headlong Dance Theater
4.8 MB