Last week I spoke to a fantastic group of artists at a Leeway Foundation workshop focused on marketing for individual artists. Attendees ranged from artists just starting to develop their careers to mid- and late-career artists with published books, years of travel, and numerous performances under their belts.
The panel of speakers was equally diverse and offered a wealth of valuable information about how to market oneself as an artist.
My topic of choice addressed how to approach the media and create successful working relationships with members of the press. With so much to discuss, I started to think about what tips I could share in a limited period of time, and I came up with a list of some essential elements for working with the media.
If you want to get an early sneak preview of what’s happening in this year’s Philadelphia Live Arts Festival & Philly Fringe, or if you’re an artist who wants to workshop some new material, make sure you head to National Mechanics (22 S. 3rd St. in Old City on Monday, June 28 for “The Fringe Fest Sideshow.”
The first night of a three-part series, this is a FREE event open to any artists or festival fans 21 and up. Here’s what the organizers say you can do with this opportunity: Read more »